Our story

Al Anood was founded on a simple yet powerful belief: that every woman deserves to wear elegance not as a luxury, but as a right. From our very first collection, we set out to create abayas that go beyond fabric and thread pieces crafted to be remembered, to be cherished, and to be worn on life's most meaningful occasions.

Since 1996, Al Anood has been crafting abayas that honor the beauty, strength, and grace of the Arab woman. Our journey began in the UAE, a country that sits at the crossroads of heritage and modernity. That same duality lives in every Al Anood design deeply rooted in the richness of Arab culture, yet crafted for the confident, modern woman.

We have always believed that the abaya is more than a garment. It is a statement. It is identity. It is art. Quality is not a feature at Al Anood — it is the foundation of everything we do. Every abaya is crafted using premium fabrics, selected for their drape, their feel, and their lasting beauty. Our embroideries are executed with precision, our cuts are refined with every collection, and our attention to detail is unwavering. Over the years, Al Anood has grown into a brand with a strong presence across the UAE from Abu Dhabi to Al Ain with multiple stores making it easier than ever for women to experience Al Anood in person. Beyond our stores, our online platform has allowed us to reach women across the GCC and beyond.

At Al Anood, we are not chasing trends. We are building a legacy one abaya at a time.